{"title":"AM Protocol","description":"\u003cp style=\"text-align: center;\" data-end=\"2136\" data-start=\"2103\"\u003e\u003cstrong data-end=\"2136\" data-start=\"2103\"\u003eStart the day with intention.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"2402\" data-start=\"2138\"\u003eThe AM Protocol brings together the supplements designed to support activation, focus, hydration, and daily performance. Each product plays a specific role within the Apex Noir system, helping you build a structured morning routine that supports consistent output.\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-end=\"2548\" data-start=\"2404\"\u003eBuilt around focus, hydration, cognitive support, and physical readiness, the AM Protocol helps create momentum that carries throughout the day.\u003c\/p\u003e","products":[{"product_id":"creatine-hydration-powder","title":"Creatine Hydration Powder","description":"\u003cp data-end=\"465\" data-start=\"158\"\u003eACTIVATE combines 5g of creatine monohydrate with essential electrolytes to support strength, endurance, hydration, and daily physical output. Designed for demanding training sessions and consistent performance, this formula helps support ATP regeneration while replenishing key minerals lost through sweat.\u003c\/p\u003e\n\u003cp data-end=\"704\" data-start=\"467\"\u003eWith magnesium, sodium, and potassium included, ACTIVATE supports fluid balance, muscular function, and hydration without unnecessary additives. Easy to mix and simple to use, it fits seamlessly into both pre- and post-training routines.\u003c\/p\u003e","brand":"APEX NOIR","offers":[{"title":"Default Title","offer_id":55715764404609,"sku":"JTP0CRHY","price":42.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/6885\/1585\/files\/1779470967003-generated-label-image-0.jpg?v=1779471130"},{"product_id":"nad","title":"NAD+","description":"\u003cp data-end=\"472\" data-start=\"150\"\u003eCAPACITY features 500mg of NAD+ alongside quercetin and resveratrol to support cellular energy production, metabolic function, cognitive wellness, and overall vitality. Designed for high-output individuals, this formula helps support the body’s natural cellular processes as part of a structured daily performance routine.\u003c\/p\u003e\n\u003cp data-end=\"621\" data-start=\"474\"\u003eBuilt as part of the Apex Noir AM protocol, CAPACITY supports sustained output, recovery capacity, and everyday resilience without overstimulation.\u003c\/p\u003e","brand":"APEX NOIR","offers":[{"title":"Default Title","offer_id":55716018258305,"sku":"JTP4NADP","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/6885\/1585\/files\/1779475874372-generated-label-image-0.jpg?v=1779475886"},{"product_id":"hydration-powder-passion-fruit","title":"Hydration Powder (Passion Fruit)","description":"\u003cp data-start=\"157\" data-end=\"454\"\u003eENDURE is a caffeine-free hydration powder designed to support fluid balance, muscle function, and all-day performance. With essential electrolytes, B vitamins, and a refreshing passion fruit flavor, this formula helps support hydration during training, work, travel, and demanding daily routines.\u003c\/p\u003e\n\u003cp data-start=\"456\" data-end=\"584\"\u003eBuilt as part of the Apex Noir AM protocol, ENDURE supports sustained output without sugar, caffeine, or unnecessary complexity.\u003c\/p\u003e","brand":"APEX NOIR","offers":[{"title":"Default Title","offer_id":55716302422401,"sku":"OSM0PASS","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/6885\/1585\/files\/1779481337480-generated-label-image-0.jpg?v=1779481350"},{"product_id":"brain-focus-formula","title":"Brain \u0026 Focus Formula","description":"\u003cp data-end=\"460\" data-start=\"164\"\u003eCLARITY combines essential vitamins, minerals, amino acids, and botanical extracts to support cognitive function, attention, memory, and nervous system health. Designed for high-output individuals, this formula helps support mental performance during demanding work, training, and daily routines.\u003c\/p\u003e\n\u003cp data-end=\"595\" data-start=\"462\"\u003eBuilt as part of the Apex Noir AM protocol, CLARITY supports focus and cognitive resilience without relying on overstimulation alone.\u003c\/p\u003e","brand":"APEX NOIR","offers":[{"title":"Default Title","offer_id":55717119984001,"sku":"VOX4NOOT","price":39.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/6885\/1585\/files\/1779491054369-generated-label-image-0.jpg?v=1779491063"},{"product_id":"lions-mane-mushroom","title":"Lion's Mane Mushroom","description":"\u003cp data-start=\"155\" data-end=\"509\"\u003eFOCUS features organic Lion’s Mane mushroom, a functional mushroom traditionally used in Eastern wellness practices and increasingly recognized for its role in supporting cognitive wellness and mental clarity. Designed for high-output individuals, this formula supports focus, consistency, and cognitive performance as part of a structured daily routine.\u003c\/p\u003e\n\u003cp data-start=\"511\" data-end=\"650\"\u003eBuilt as part of the Apex Noir AM protocol, FOCUS delivers clean, stimulant-free support for demanding days without unnecessary complexity.\u003c\/p\u003e","brand":"APEX NOIR","offers":[{"title":"Default Title","offer_id":55717163172225,"sku":"RLC3LION","price":33.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0938\/6885\/1585\/files\/1779492676085-generated-label-image-0.jpg?v=1779492687"}],"url":"https:\/\/apexnoirco.com\/collections\/frontpage.oembed","provider":"APEX NOIR","version":"1.0","type":"link"}